Smart tools are everything in the world of fast-moving startups and lean marketing teams. You want to work faster, reach more people, and reduce friction between your brand and your customers. But ...

After attending Google Marketing Live, SEJ contributor Brooke Osmundson shares the top product updates for Google Ads, covering creatives, media, and measurement. Google unveiled 30 product ...

Google is launching Marketing Advisor, as announced today at Google Marketing Live 2025. Marketing Advisor is a new AI-powered assistant that lives directly in the Chrome browser and is designed ...

Search Engine Land » PPC » Google Marketing Live 2024: Everything you need to know Share Unsurprisingly, AI took center stage during the various announcements made today at Google Marketing Live ...

Search Engine Land » SEO » Modern SEO: Packaging your brand and marketing for Google Share Shift from a siloed SEO plan to an integrated branding and content strategy that clearly communicates ...

At today’s Google Marketing Live, Google announced several new generative AI advancements for Google Ads, Performance Max, Product Studio, and Search Generative Experience (SGE) in Search Labs.

Google has rolled out a new iPhone app called Primer, aimed at teaching startups the fundamentals of marketing – with a Google spin, of course. The new app, available only on iOS for now ...

As part of a much broader push into AI-powered data and analytics products aimed at the ad industry, Google today unveiled plans for a new marketing mix modeling platform that will be offered to ...