Since we launched free live TV options on Google TV, we’ve received overwhelmingly positive feedback from users, and this ...

Google TV launched its "Live" tab in 2023, and rebranded it to Google TV Freeplay in 2024. Google is now requiring Google TV ...

Google is mandating a dedicated "Free TV" or "Live TV" button on all new Google TV devices in the US starting April 2025.

YouTube TV started this feature, showing its guide directly on the homescreen under the “Live” tab. In June 2021, Google expanded this feature to one of its main competitors, Sling TV.