Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign ...

The marketer will bring Adobe Firefly Services into its existing Adobe Creative Cloud workflows to increase efficiency and ...

Google Ads is designed to work for Google. Here’s how to outsmart deceptive defaults, resist platform nudges, and optimize smarter.

Boost your social media presence with the power of AI! This guide highlights the top 10 AI tools for scheduling, content ...

Initially when Google Ads released the ability to add negative keywords to your Performance Max campaigns, Google limited it ...

DOJ has taken a new approach to the Trump administration's plans to break up Google but will not make it sell its AI ...

Google Ads is significantly increasing the negative keyword limit for Performance Max (PMax) campaigns, raising the cap from 100 to 10,000 per campaign, aligning with Search campaigns. Learn ...

A sophisticated Android trojan known as PlayPraetor is targeting users through counterfeit Google Play Store pages, according to new research from cybersecurity experts. The malware campaign involves ...

Google has introduced a carbon emissions calculator for advertisers on Google Ads. The tool provides advertisers with ...

ProRata.ai today unveiled ProRata Ads, a new advertising platform that reimagines digital advertising by leveraging the power of AI. ProRata Ads' patent-pending technology uses AI agents to understand ...

Artisan Partners, an investment management company, released its “Artisan Small Cap Fund” fourth quarter 2024 investor letter ...

Google has introduced a carbon emissions calculator for advertisers on Google Ads. The tool provides advertisers with first-party data reports on the carbon emissions of campaigns run via Google Ads.