Apple WWDC 2025 Day 4 reveals tools reshaping B2C marketing—interactive snippets, watchOS widgets, and visionOS for always-on brand engagement.

To start, the development, production and distribution of most garments are complex endeavors involving a global web of ...

Business Insider's 10th annual list of the most innovative CMOs includes big companies like Walmart and challengers like ...

A young man in the UK has thrown the internet into a frenzy with his flawless Twi speaking skills as he conversed with his ...

Connect everyone at your organization through employee communities and conversations.

Viome is combining science and AI to provide dietary advice and detect diseases. Two company execs share how they use the MVP ...

Plus, American Contemporary Ballet debuts "The Euterpides" and Gap tees up with Malbon Golf The post Balenciaga and Britney ...

“This creates a race-to-the-bottom mentality where your customers will only value your brand based on the discounts.” 3. Provide future-use coupons. Future-use coupons are an excellent tool for ...

How do you appraise the value of a decentralized network? William Mougayar says every new era of the internet requires a new ...

But without customer data, business rules, and decision-making tools, connecting the dots will be impossible. So before embarking on a successful return on customer engagement strategy, organizations ...

As a result, many biopharmas are re-examining traditional engagement models to identify disconnects that prevent optimal customer experiences. Focused and sustained investment in coordinated ...

Brand partnerships have become a cornerstone marketing strategy in the quick-service restaurant category, offering mutual ...