This post will show you the best beauty and makeup products for Summer 2025. A new season is the perfect time for a refresh, ...

Forbes contributors publish independent expert analyses and insights. Jessica Ourisman is based in Los Angeles covering beauty and fashion.

Fans have been dying to know how she gets her "beautiful, glowy and natural" makeup ... reports the Mirror. The primer, perfect for normal to oily skin types and infused with the enticing scent ...

Pick this luxurious multitasking primer to pamper your skin, that hydrates, nourishes, and preps your skin for flawless makeup application. Infused with shea butter, vitamins B, C, and E ...

Consider the best primers as your new secret weapon for longer-lasting makeup and a smooth complexion. Our editors and experts handpick every product we feature. We may earn a commission from your ...

It’s also infused ... makeup primer it doesn’t leave my face feeling cakey and it's great for dry skin!!!” Whilst a third agreed: “This is my favorite primer to use from ELF that I have ...

Fortunately, makeup primers are the hidden gem of the ... Our testers were impressed with e.l.f.’s affordable but powerful putty primer. Infused with squalane, a noncomedogenic moisturizing ...

You can now shop it in a variety of colors and finishes, from matte to shimmer. If you like a lot of pigment, you may not like this sheer wash of color The magic of this blush is its weightless ...

You read that right, elf makeup just made a toy for your dogs, based on one of their bestsellers; and it’s only $8. The elf Pawer Grip Primer Dog Toy is a limited-edition plush dog toy based on ...

The last thing anyone wants is for their makeup to settle into those charming ... e.l.f. has crafted a primer-infused foundation that stays in place from morning meetings to late-night adventures ...