Technology can now create a virtual existence for the deceased but it conflicts with cultural traditions and raises questions ...

Both efforts reflect growing dissatisfaction with Boohoo’s direction from its investors, as the business struggles to reverse ...

While the human touch is a must-have in this trust-based business, utilizing technology, particularly digital marketing, is ...

On the advertiser’s side, AudioMatic DSP takes the guesswork out of campaigns, offering a one-stop solution for planning, ...

Shweta Jain of The Leela Palaces, Hotels & Resorts shares its marketing strategy focusing on cultural storytelling, ...

Businesses are increasingly focusing on customer-centric strategies for growth, with CIOs and CMOs collaborating more closely than ever. This synergy has evolved with the integration of marketing ...

In exploring what they stand to lose if ByteDance doesn’t secure an American buyer for TikTok, brands and influencers share how they've successfully used the platform.