资讯
GroupM agency EssenceMediacom Australia has appointed Maddison Keogh as APAC client managing partner for Uber. Keogh, who joined the agency earlier this year, brings more than 14 years ...
For centuries marketers have fought the consumer mindshare battle – in a game of one upmanship customer attention and consideration, pique their interest and desire. It gets them to influence ...
The high-energy event, called Club UnLtd, will see adland’s hottest DJs go head-to-head, mixing the latest tracks to keep the dance floor alive, all while raising funds for youth at risk.
The event, called Club UnLtd, will see adland’s hottest DJs go head-to-head, mixing the latest tracks to keep the dance floor alive, while raising funds for youth at risk. The competition will ...
In 2004, the actress' father, Land Transport Authority inspector Tan Lock Yong, was one of four people who lost their lives in the Nicoll Highway collapse. @buddha23456 Two weeks after the tragedy, ...
This content is produced by a publishing partner of Open Mic. Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum ...
Kit Kat continues to lean into its positioning around providing consumers a “break” — both in terms of time to unwind and snap apart its candy bars — this time aided by a group of stone-faced ...
Scotch-Brite parent 3M reported Q4 sales of $6 billion, up 0.1% year over year, according to an earnings statement. The company reported full-year sales of $24.6 billion in 2024, a decline of 0.1% YoY ...
What links McDonald's "Iconic needs no explanation" by Leo Burnett, KFC's gravy take over of the British Film Institute's Imax in London by Mother, and Kellogg's "See you in the morning" by Leo ...
Mount Faber Leisure Group (MFLG) has appointed Mad Hat Asia as its new PR partner. The retainer is for two years with the option to extend for another year. The appointment comes after a ...
With over 250 million weekly active users on ChatGPT alone, OpenAI has a substantial audience that could attract advertisers. Amid rising operational costs, which are projected to exceed US$5 billion ...
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