As Fendi celebrates 100 years of iconic design, we look back at the House's most memorable moments across the decades. Fendi's first store Fendi was founded in 1925 by designers Edoardo Fendi and ...

It was a little more discreet than other logo-centric bags at the time, with just a discreet 'Fendi' stamped on the lock of the ladylike bag. A roomy and feminine bag, modern yet reminiscent of a ...

Establishing the house's foundation and capturing the essence of its roots, the original FENDI logo introduced that same year featured an image of a squirrel—a symbol taken from a small gift Edoardo ...

Discover why keeping your logo design up to date is crucial for business owners in 2024. Stay ahead of the competition with a modern logo. We all know how important first impressions are. Whether ...

The Italian luxury house led by Silvia Venturini Fendi is celebrating its 100th anniversary this year. With a history shaped by the central role of women and a long-standing collaboration with Karl ...

For Spring 2025, we’re all about adapting nostalgic stories into a modern touch. Our best picks? The Coach Tabby and Soho ...

Jutting around the streets of New York in 2020, Jacob Elordi made a strong case for the Fendi Baguette. He took one of the most iconic bags in fashion history (just ask Carrie Bradshaw ...

The 1990s gave us some of the most iconic, rebellious and effortlessly cool fashion moments of the 20th century—and now ...

Did you know that we deliver to 130 countries or regions and offer a range of delivery options to suit you wherever you are in the world? Find out more Sign up once to our Selfridges+ service and you ...

Did you know that we deliver to 130 countries or regions and offer a range of delivery options to suit you wherever you are in the world? Find out more Sign up once to our Selfridges+ service and you ...