AI can be immensely helpful in streamlining marketing tasks, allowing teams to focus on the work that matters most to them.

Modern consumers expect personalized experiences tailored to their unique preferences, behaviors and needs. Businesses striving to meet these expectations are turning to AI-powered knowledge graphs — ...

The future of AI in power systems Yunnan Power Grid's innovation is just the beginning. As AI continues to evolve, its ...

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...

Jennifer C. Wolfe, Esq., APR is the Owner & Executive Director of Whisper Creek Spa in Hilton Head, SC and Expert in IP and Governance. It's hard to resist the siren call of artificial ...

AI literacy is, perhaps unsurprisingly, the number one marketing skill on the rise, as brands grapple with emerging technologies and implementing artificial intelligence into their work processes.

Given its potential, Artificial Intelligence in B2B sales and marketing is here to transform the way people interact with brands, information, and services. A good handful of enterprise giants ...

Are B2B and B2C firms adopting generative AI tools for marketing at the same rate? How does generative AI use differ among firms in different countries? To find out, Capgemini surveyed 1,800 ...

Artificial Intelligence (AI) is no longer a distant promise; it’s here, reshaping industries and challenging conventional approaches. For B2B marketing leaders, this is a pivotal moment demanding not ...