Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create ...

As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of ...

23% of Indian content consumers are digital-only, while CTV viewership gains 3.5 crore new viewers, finds Kantar.

Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.

Unveiled at Cannes Lions 2025, Reddit’s AI-powered tools are designed to help brands tap into the power of community conversations and real-time insights.

Articles written by Divanshi Gupta ...

Even as AI floods workflows with speed and scale, professionals argue that it can’t mimic instinct, cultural fluency or ...

When brand stories resonate with culture rather than at it, they become things people keep, says McCann Worldgroup India's ...

Dentsu to use Criteo’s Commerce Media Platform for global performance campaigns across its retailer channels.

Go make something wonderful,” Apple's Tor Myhren tells the creative industry as he bets on the irreplaceable power of human ...

Three Indian campaigns have been shortlisted in the Health & Wellness category. This includes Leo for Whisper’s ‘Project ...

Five of Campaign's global editors spoke on a panel at Campaign House in Cannes. Contact Customer Support at [email protected] or call +91 022 69047500 ...