If you send emails with subject lines like these, each one can chisel away at your brand’s equity with its target markets. No ...

See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: Welcome email prompts and features to ...

Please note that your conversations will be recorded.

Consumers really like personalized marketing content and are really nervous about companies gathering data to provide it.

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The news comes ...

Shrinking budgets aren't a crisis but an opportunity to reimagine marketing. See how smart CMOs cut bloat and drive revenue.

Nearly three-quarters of B2B revenue comes from existing customers. Here's advice on how to keep the accounts you already ...

The growing divide in how to tackle moderation, misinformation and privacy regulation will have a profound impact on consumer ...

Brand awareness is a vital component of the marketing funnel, but it can be the most significant drain on your budget. While ...

From smarter search results to personalized recommendations, AI simplifies ecommerce shopping and reduces decision fatigue.

Frequently asked questions aren’t just for customer support. They’re the backbone of clear, consistent marketing ...

Too busy to implement AI? Break the cycle by eliminating inefficiencies, simplifying adoption and planning for long-term integration.