Unexpectedness was popular for its hilarious content that was easily relatable to everyday life, and this is something that continues in Surprise. Perhaps it's the popularity of pets that inspired ...

Most scientists don’t enjoy writing grants. Here’s how to change that “The bottom line is that ‘unexpectedness’ is not rare — this came through loud and clear,” says Ohid Yaqub ...

It will not be sticky. This leads us to a second stickiness principle, unexpectedness. Unexpectedness encompasses concepts that get attention and hold interest. To get attention, a concept needs ...

2016-1996, Fed. Cir., August 1, 2017 (hereinafter “Honeywell”) and provided much needed clarification regarding whether unexpectedness of the missing, but inherent, limitation must be ...

Rather, the major 'novelty center' of the brain -- called the substantia nigra/ventral tegmental area (SN/VTA) -- might be activated by the unexpectedness of a stimulus, the emotional arousal it ...

But how can we tell if media bias really exists, and the extent to which it exists? Chicago Booth’s Emir Kamenica and his coauthors created a scoring rule to evaluate how the unexpectedness of a given ...