Netigate’s Ask AI utilizes generative AI to enable businesses to quickly analyze large volumes of customer and employee ...

Marketers are investing in GenAI to improve martech performance, but a persistent skills gap is slowing adoption and limiting gains in efficiency and effectiveness.

AI tools powered by high-quality data are transforming CRM into a revenue-driving engine. When marketing, sales, and service align, real ROI follows. The challenge is to provide timely and relevant ...

CRM trends in 2025 will rely on artificial intelligence (AI) to move beyond hype and reshape customer relationships and experiences like never before. With innovations such as conversational AI and ...

AI-enabled enrichment is transforming CRM by automating tasks and personalizing interactions. By analyzing customer data, AI enables CRM systems to deliver more targeted and relevant communications, ...

To help organizations move beyond outdated feedback tools, CallMiner has rolled out Outreach, an AI-based feedback platform. Rather than relying solely on traditional surveys, Outreach combines ...

Artificial intelligence-powered bots used in customer service settings are finally learning to get along with human agents. Or is it the other way around? Either way, the friction that existed as ...

Agentic AI’s potential for improving customer satisfaction and streamlining workflows is bolstering its appeal in customer service circles and fueling what could be a US$47.1 billion market by 2030, ...

Technology is invigorating the cash-rewards marketplace, reshaping retail platforms by streamlining processes, enhancing user experiences, and increasing transparency. Cash-rewards platforms are ...

Amid federal downsizing and cost-cutting to curb fraud and waste, U.S. businesses face new hurdles in securing government contracts. TechnoMile’s latest product, WinIt, uses AI to help contractors ...

Remember when marketing budgets seemed endless and generating leads came easier? Those days might seem distant as resources shrink and sales targets escalate. Yet, budget cuts can offer your team a ...

Touting a product’s AI capabilities may sound like a good idea to marketers, but it’s a buzzkill for many consumers. A recent study by assistant professor Mesut Cicek and professor Dogan Gursoy at the ...