Reporting suggests the Department of Homeland Security skipped a competitive bidding process to give two Republican-linked ...
YouTube found that creators who had a mix of both auto mid-roll ads and manual mid-rolls saw an average of over 5% increase in YouTube ad revenue compared to those with only manually placed slots. ...
Big tech platforms are moving towards more automation in sales. AI tools from companies like Google and Meta could make ad campaigns more efficient according to their developers. And while many ...
YouTube is making changes to mid roll ads to improve the experience for viewers while also helping creators potentially earn more.