There are only so many hours in the day. The tech industry may soon bump up against the limits of time, and sleep could be ...

Another $1.37 billion will be added to the market this year, pushing spend up to around $10.52 billion, an Emarketer report suggests. In previous reports, Emarketer expected spend to reach $10 billion ...

While Amazon captures more than one in every three dollars spent online in the US, according to EMarketer Inc., the company ...

Influencer marketing budgets are still expected to grow in the U.S., but the fate of TikTok’s future in the country, as well as economic uncertainty spurred by the Trump administration’s tariffs, ...

“That’s the interesting thing – the similarity in profile and behavior with millennials,” said Noah Elkin, principal mobile analyst at eMarketer, New York. “Millennials have grown up ...

What Happened: According to the EMARKETER’s research, Reddit’s ad revenue will see a year-over-year increase of more than 30% this year. TikTok and Instagram trail behind Reddit, with their ad ...

Mobile's share of digital ad spending is growing more quickly than expected and, as a result, the spend on desktop ads will peak next year as marketers turn their focus to reaching smartphone and ...

According to eMarketer estimates, there will be a projected 242 million mobile users in the United States by year-end, helping to spur the mobile applications race between consumer products brands.