With the rise in postage rates, now is the time for marketers and PSPs to leverage USPS promotions that encourage innovative mailing strategies and cost savings.

A marketing effort that uses a mail service to deliver a promotional printed piece to your target audience Direct mail encompasses a wide variety of marketing materials, including brochures ...

In an era dominated by digital marketing, direct mail remains a powerful and effective way to connect with customers on a ...

Senior marketers say audience targeting is both the top benefit of direct mail marketing and the top challenge they face with the channel, according to recent research from SeQuel Response. The 2024 ...

When direct mail aligns with digital and social media efforts, it reinforces the REALTOR’s identity and strengthens their position as a professional in the market. Creating a Lasting Impression ...

This report, developed in association with Royal Mail Marketreach, is an analysis of successful UK case studies that use direct mail, both as lead media and in the media mix. It takes a fresh look at ...