Bridging the gulf between patient centricity ambition and reality has never been more important for pharma – luckily, this seemingly insurmountable goal isn’t as far out of reach as many envision.

KPJ Healthcare Berhad has taken another significant step forward in its commitment to advancing patient-centric, precision ...

Marco Ricci reports on some of the initiatives pharma is taking to improve patient centricity, as highlighted during day one of this year’s eyeforpharma Patient Summit Europe conference.

Life-centricity is reshaping the insurance industry by embedding coverage into everyday experiences, offering personalised ...

Customer centricity. An overused buzzword in the life sciences industry. Yet an important goal. In an era of eroding rep access, fragmented channels and growing complexity in treatment decisions, ...

Centricity Research celebrated the opening of its new clinical research facility at 910 Talbotton Rd. in Columbus, Georgia on Wednesday afternoon with a ribbon-cutting ceremony and tour of the ...

This collaboration empowers companies to build and sustain a customer-centric culture, a crucial driver of customer satisfaction, loyalty, and business growth. This partnership integrates ...

The drive for a business to become more customer-centric should not just be the focus of insights and marketing teams, but ...