Heineken recently launched its alcohol-free beer, Heineken 0.0, in Malaysia and it has caused quite a stir. While the biggest issue raised has been the fact that it is a non-halal drink meant for ...
The popularity of zero alcohol beers is on the rise it would appear as Heineken 0.0% draught is to be sold in 3,000 outlets by the end of the year. The draught beer makers […] advertisement ...
Both premiumisation and no-zero alcohol are running hand in hand. The numbers (of alcohol free/ low alcohol beer) are small at present in India, but the growth rates are good. Consumers want low ...
While demand for zero-alcohol beer has risen strongly, the family business is betting on similar growth in the wine sector, using a technique it pioneered more than a century ago. "We are seeing ...
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