In simple terms, a business vision describes where your business is going and how you’ll know when you’ve arrived. A business mission statement is your “why.” What does success look like ...

Many organizations confuse mission and vision. A mission is about who you are. Missions rarely change. Visions should be dynamic and drive constant learning and innovation. I am working with a ...

Writing a vision statement for your business can be challenging because it must define your company, values and future goals. While many established companies focus on their mission statement ...

While mission and vision are terms that are often interchanged, they actually refer to two separate aspects of the company. The mission statement of the organization outlines the company's ...

Starting or running a successful business, takes planning and focus. Part of the process includes setting goals, running projections, and defining your purpose. Your business plan is an outline of ...

Mission and vision statements aren't intended to be mere space-holders. They express the organization's business principles and the purpose of its business and provide a framework for sustaining ...

mission, objectives, goals, strategy, and tactics–and how each term linked together to form a clear plan that turned the company around. “A vision is a statement about what the leadership ...

Do a quick Google search of your favorite companies and you’ll find that most have either a vision or mission statement but not both. There’s an argument that having both can complicate your ...

If it resonates with you and your employees, your mission statement is complete. Step 3: Create Your Business Vision Now that you know what you stand for, it’s time to build the blueprint to get ...