Is being the ‘underdog’ enough for Under Armour to arm itself against Nike & Adidas?
Under Armour is among the world’s biggest sportswear brands, behind the likes of Nike, Adidas and Puma, yet its name rarely ...
Forbes5 天
Under Armour
Under Armour, Inc. engages in the development ... segment offers digital fitness subscriptions, along with digital advertising through its MapMyFitness, MyFitnessPal, and Endomondo.
Comedian Shane Gillis prays for Notre Dame win in advertisement: 'I know you can help us'
Gillis, a Notre Dame fan, recently appeared on ESPN's "College GameDay" for the Fighting Irish's CFP game against Indiana, decked out in program gear. He also angered Nick Saban, who was upset by ...
Fast Company7 年
Under Armour
Kevin Plank just replaced the CEO who might have saved Under Armour . . . with himself Under Armour CEO Stephanie Linnartz is out, as company founder Kevin Plank takes back the CEO role.