Because of these goals, IKEA’s media strategy needs to be especially engaging. Display ads or 30-second TV spots don’t work for customers who want to see how a ... The sponsored post “How to Change ...

IKEA is hoping to capitalize on this confusion with a new line of electronics, including the UPPLEVA, which they are billing as an all-in-one solution to this home media melee. It's a TV ...

Who would’ve thought in the age of ever-shortening video limits that Slow TV ... wall and it’s the most relaxing goddamned thing ever. I love it. I love it so much. So when a press release ...

Here's a simple but effective Ikea hack: take two of the popular Ikea Lack TV Units and combine them to double your media storage. Sometimes when aiming for that minimalist aesthetic you end up ...