Squishmallows aren’t just a one-and-done purchase. They’re collectible, meaning there are seasonal, festive, and rare plushie ...

Walmart and CVS are great options for those who want to track down more unique plushies. Oftentimes, this retailer carries Squishmallows from different franchises, such as Sanrio, Disney ...

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Five Below credits Invent.ai, Squishmallows, and a new CEO for making it “the cool store for kids, the yes store for parents.

Berkshire Hathaway tapped into the viral toys’ popularity through its investment in Alleghany Corporation, the parent company ...

More Pokemon Squishmallows are on the way, with Torchic and another variant on the Pikachu plush showing up online.

Fast food chain McDonald's is bringing back Squishmallows toy collectibles as Happy Meal prizes after two years.

A popular item loved by both adults and kids has been spotted in a budget retailer – and the affordable price tag has everyone talking.

Squishmallows are a brand of soft, plush toys known for their squishy and huggable design, often featuring a variety of characters and animals. Meals will include one of a dozen different toys ...