Brands need to rethink the marketing playbook for cross-screen experiences since second-screen behaviour has the potential to ...

The Vita also presents an avenue for second-screen functionality for PlayStation 4, but Sony has smartly expanded beyond their own handheld with this week's release of the PlayStation App.

Younger generations are increasingly watching TV and videos on mobile devices, away from their living rooms. As tablet TV, mobile media and second-screen viewing continues to grow, media publishers ...

When Major League Baseball starts its 2025 season on March 27, you can enhance your big-screen game-watching experience by enlisting the aid of your small screen; i.e., your smartphone or tablet ...

Pizza Hut is touting its status as the official pizza sponsor of the NCAA March Madness tournament with the introduction of “Hutty,” a second-screen mobile companion designed to enhance the college ...

NBCUniversal?s Telemundo is aiming to reach a new group of plugged-in consumers through a partnership with second-screen viewing application zeebox. NBCUniversal is increasingly looking to find ways ...

You can spread your gameplay over two screens, giving you more viewing real estate and the ... "Having League of Legends on a ...

After the rise of tablets and smartphones in the late aughts, a second-screen experience became the new standard for home viewing. Live-blogging the latest season of Netflix’s Stranger Things ...