In Spring 2025, a pop-up store selling crossover merchandise between Sanrio and Gintama will open up in Tokyo and Osaka.

Hello Kitty and her fellow Sanrio friends are crossing over with Gintama, and two locations are set to offer collaborative ...

Sanrio announced the release of new Hello Kitty and My Melody yukata and jinbei clothing for children in Japan.

Sanrio welcomes spring 2025 with the Hello Kitty Sakura Blushing collection, a series inspired by the Japanese cherry blossoms ...

Sanrio has unveiled a campaign across Southeast Asia targeting counterfeit products and aiming to enhance intellectual ...

42nd St. This sparkly Midtown emporium carries all things Sanrio, with Hello Kitty’s likeness splashed across diamond rings and bedazzled leather jackets alike. Entering the baby blue and white ...