Just when you think that Roblox can't get someone else huge into their game, they've found a way to bring in The Weeknd.

Roblox announced on Thursday that creators can now sell physical merchandise directly within their experiences.

Roblox is coming for short-form video apps like TikTok ... to post clips from the game or create their own by posing their avatar against different backgrounds. Neura Studios recently added ...

Roblox built its fashion audience by selling digital Gucci and Burberry bags. Now, you can buy physical clothes and beauty ...

Famed for selling virtual goods, Roblox now allows brands and creators to sell physical items. Roblox's ambition is to capture 10% of the $180 billion global gaming market. Creator studio Twin ...

Users who successfully complete the presented challenges will earn some movie-themed rewards for their Roblox avatar, like a bonsai tree head and bandana, Victory Pizza Box Backpack and a Karate ...