with the red of the shield showing through. Pew took the design and added his own spin, eventually creating the initial Buick company shield logo. The shield design was tweaked a number of times ...

Buick has a new version of its tri-shield logo, and it marks the badge's first redesign since 1990. It first appeared on an electric Buick concept car, the Wildcat EV luscious 2+2 coupe ...

Buick is getting a new look. The mid-luxury brand has unveiled the updated 2024 Encore GX subcompact SUV, which is the first model to feature its redesigned logo. The new badge replaces the ...

Known as the tri-shield logo, periodic updates over ... The lates change, which debuted on the 2024 Buick Envista, has a new ...

DETROIT — For more than 60 years, Buick has incorporated some form of a tri-shield design in its logo. The latest version, making its North American production debut this year on the 2024 Encore ...

The circle that surrounds the shields was also removed, something that has been a part of Buick’s design language since 1959. Reuss said, though, that the new logo will serve the brand well as ...

This also appears to be the first production model to adopt Buick's new logo. The Encore's front end looks more distinctive than before thanks to the slim LED accent lights at the leading edge of ...

The first Buick vehicle to appear with the General Motors division's new logo, the redesigned 2024 Encore GX, has been unveiled. "[T]here’s a lot to talk about inside and out," per Jalopnik.

It's Buick's first vehicle in North America to adopt the its new tri-shield logo, as well as wear the new face of Buick through its front-end styling. It will also be the brand's first vehicle to ...

and becomes the first vehicle to wear Buick's updated logo. On top of all that, the 2024 Encore GX will get a top-of-the-line Avenir trim. A "reimaged" Sport Touring (ST) trim will also be an ...