Former NBA player Etan Thomas wrote a column suggesting there was a race factor into why Paige Bueckers' popularity has yet ...

With free fries, discounted apparel, fans have cashed in on Purdue men's basketball success all season, with a potential for ...

It’s no stretch to say the two biggest names in college basketball these days will be playing in the women’s tournament when ...

With the thriving development of global basketball, the NBA and the International Basketball Federation (FIBA) are collaborating to create a brand new European basketball league, a major announcement ...

Basketball is an exciting sport with a global footprint. Proof of the global popularity of basketball is evident on both the collegiate and professional hardwoods. In fact, the National Basketball ...

The announcement by NBA Commissioner Adam Silver and FIBA Secretary General Andreas Zagklis underscores the importance of this collaboration. Silver remarked, "We believe it's time to enter the next ...

College women's basketball players Hannah Hidalgo from Notre Dame and Audi Crooks from Iowa State share how they handle ...

Need a break? Play the USA TODAY Daily Crossword Puzzle. Clark, really, set the tone for the popularity shift in women’s basketball — both in college basketball and WNBA. She was selling out ...

Maryland coach Kevin Willard avoids comments about the Villanova job opening, but does speak on Derik Queen’s impact in ...

“She essentially said, ‘I’ve had this attention for like, a year and a half. JuJu is gonna have it for three years.’” Clark, ...

At last year’s N.C.A.A. women’s basketball tournament, that idea seemed truer than ever. For the first time since the inception of the N.C.A.A. women’s championship in 1982, the women’s ...