In the near future, Xbox Game Pass subscribers will have the chance to play a Barbie game that includes local co-op support.

Mattel, the El Segundo toy maker behind Barbie and Hot Wheels, said Thursday that it's teaming up with OpenAI, which created ...

The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology to “bring the magic of AI to ...

Just over a year after the Barbie film hit theaters, the pink girlie girl is getting a brand-new video game on consoles and PC. In Barbie Project Friendship, you play as both Barbie "Malibu ...

If you were delighted, amused, and otherwise enraptured by the Barbie movie and you left the theater thinking, “Now I want to play a Barbie video game!” your pink-tinted enthusiasm likely ...

Then, once you were all done picking out her clothes, Barbie would sashay down the runway to model them in 3D. With Barbie Fashion Designer, I—as did many other kids at the time—became a ...

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.