If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...

After 14 Years, Pepsi Has a New Logo and It Finally Fixes 1 of the Biggest Problems Facing Every Company. Your brand isn’t what you say about your company–it’s what your customers see.

PURCHASE, NY. — PepsiCo, Inc. is updating the Pepsi brand’s visual identity and launching a redesigned logo, the first change to its logo in 14 years.

The new logo, with its punchy, upper-case "PEPSI" smack-dab in the middle of the circle, emblazoned across the white stripe undulating between the red and blue waves, is more like it.

Pepsi is updating the soft drink's logo ahead of its 125th anniversary – while paying tribute to the pop in the brand's classic labeling. The new logo, which replaces one used since 2008, has a ...

Pepsi's Logo Finally Looks Normal Again. The redesign comes just in time for the cola company's 125th anniversary. By Adam Campbell-Schmitt. Published on March 29, 2023. Close. Credit: ...

Pepsi has been around for 125 years, and updates its branding every so often. The current visual identity was introduced in 2008. But in the years since it first appeared, it’s gone a bit stale.

If someone were to ask you to draw the Pepsi logo from memory, what would you draw? A circle, perhaps, with the red, white and blue stripes that are emblematic of the brand. The word “Pepsi ...