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Netflix has long been at the forefront of digital entertainment, leading the shift from DVD rentals to streaming dominance.

Getting ahead of a trend, Netflix is now intensifying its focus on streaming entertainment to mobile devices with its most recent expansion to the iPhone and iPod touch platform. The free application ...

The ad-film centered around the sports’ fandom in India is produced by Ranjan Bhowmik’s Nirvana Films; directed by Prakash ...

For businesses to achieve strategic agility, leaders must accept responsibility for delivering their company’s strategy Netflix is not the same start-up that disrupted Blockbuster ... together experts ...

Netflix has appointed Rebecca Nadilo (pictured) as its new director of marketing partnerships creative ... Nadilo was the APAC strategy lead at Meta where she defined the vision and objectives ...

Netflix's marketing spend has grown at the quickest rate in more than two years as the video streaming market becomes more competitive, according to a WARC Data analysis of the latest company data.

On Tuesday, Bernstein highlighted significant trends in the streaming industry, focusing on the performance of major players in the US Media & Telecom (BCBA:TECO2m) sector during the fourth quarter.

Read more: Inside Netflix's marketing strategy for 'Stranger Things,' the show that supercharged its work with brands like Lyft and Coca-Cola "Streaming is much more like movies than it is TV ...

Netflix's marketing spend has grown at the quickest rate in more than two years as the video streaming market becomes more competitive, according to a WARC Data analysis of the latest company data.

This probably made him a good fit to head up Netflix’s shifting strategy in the game space. Verdu then transitioned into ...