The streaming giant plans to open permanent retail spaces where fans can experience hit shows such as Bridgerton and Squid ...

Netflix will open the first locations of its permanent entertainment venue concept "Netflix House" in late 2025, and has ...

Netflix is moving into the theme-park space with the opening of Netflix House in Philadelphia and Dallas later this year.

It raises the question, how can you fit Netflix marketing strategies into your user acquisition plan? The answer lies in exploration. Today, there are several forms of content that a B2B or B2C ...

Netflix's ad-supported plan now has 40 million monthly active users, with more than 40% of all signups in ads markets picking the plan, according to details around its upfront event shared with ...

The ‘Basic’ plan, also removed in Canada last month, gave users access to ad-free Netflix on one screen at 720p quality and came at a monthly cost of $9.99 in the US and £6.99 in the UK.

Moving forward, Netflix is focusing its marketing spend on titles which will create excitement ... promising to “better monetise [its] big audience”. As part of this plan, the price of a Netflix ...

Netflix today revealed details for its upcoming ad-supported subscription tier, dubbed “Basic with Ads,” which will be available to U.S. consumers on Nov. 3 at 12 p.m. ET. and will cost $6.99 ...

The streaming giant plans to open the new venue before the end of 2025. Other attractions include a theater and restaurant.

GM plans to offer a full zero-emissions lineup by 2035. “GM is not paying to put their vehicles on Netflix shows," said Marian Lee, chief marketing officer of Netflix. "This is the start of an ...

Netflix boss Ted Sarandos is continuing to tour the world pledging cash to creators. Today's stop is Spain, where Netflix ...

To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Netflix's ad-supported plan now has 40 million monthly active users, with more than 40% of all signups in ...