Netflix’s new AI-powered ads are coming to your screen — and they’re smarter than ever. Here’s what to expect and how it ...

The company behind ChatGPT is making flashy new partnerships left and right, and the latest is an unholy union of two of tech ...

Netflix is rolling out the biggest change to its interface in quite some time. Here's everything you need to know about the ...

Soon, your TV and streaming app will sport a whole new look with redesigned menus, but behind the UI overhaul is a revamped ...

Netflix has so many new additions each week that it's hard to keep track of what's worth watching but, hidden between three ...

After years of refining this technology – including the $1 million Zillow Prize competition to crowdsource improvements to ...

Improved Recommendations: Netflix’s algorithm has been enhanced to incorporate more user signals, such as thumbs-ups, searched actors, and watched trailers. This should result in more responsive and ...

Netflix just overhauled its TV experience, making it easier to quickly find exactly what you want to watch. As a general rule, software redesigns are risky. Even if you make a thing better, when you ...

Netflix announced that its mobile app will offer users a ChatGPT-like AI tool to help them find what they really want to ...

Netflix AI search is rolling out fast, promising to read your mood and pick what to watch—because apparently scrolling was ...

The implications for the industry could be significant, given that most other streaming services have copied Netflix’s design ...