Four media giants are poised to scramble for billions in NBA ad dollars as the league moves to NBC and Amazon next season ...

CNBC reports the NBA’s exclusive TV rights negotiating window with Disney and Warner Bros. Discovery is set to expire without a new deal in place. That window ends April 22. NBA executives are ...

The NBA Experience opened there in August 2019 with hoops-related activities and merchandise. It closed down with Walt Disney World for pandemic purposes in spring 2020. About 18 months later ...

Disney-ESPN’s Andscape is officially bringing ... and insightful satirical film that dives into the vibrant world of NBA Twitter. Guided by the witty and iconic social-media personality ...

The Walt Disney Co. makes an annual tradition out of ... Other partnerships this year inside heavy promotion during ESPN’s coverage of the NBA on ABC earlier in the day, as a lead-in to Oscar ...

LEVEL99, an interactive gaming venue, is moving into Disney Springs. It will slide into the former NBA Experience space in the West Side section of the Walt Disney World entertainment complex ...

To that end, Disney is spotlighting the Oscars on Hulu’s homepage, while Hulu is also featuring current and past Oscar-nominated films on its homepage, Hulu Movies hub and an Oscars hub. Other ...