as well as equipment such as refrigerators and ice-cream makers, to its franchises. Faced with weak job prospects, many Chinese might find Mixue’s business proposition palatable. The initial ...

Mixue Ice Cream & Tea has turned the tea game into a global phenomenon—and their recent stock market debut is just the tip of the iceberg. Let’s dive into the story of how this budget-friendly ...

Chinese bubble tea and ice cream giant Mixue Bingcheng has become the world’s largest food and beverage chain, topping McDonald’s and Starbucks in store count. According to Newsweek ...

In early March, much of the Western world was introduced to Mixue Ice Cream and Tea (pronounced mee-schway), a fast food chain based in China that's also found across much of Asia and Australia.

An employee waits for customers at a Mixue Ice Cream & Tea store in Hong Kong on March 26, 2025 - Copyright AFP Peter PARKS An employee waits for customers at a Mixue ...

Mixue stores – recognisable by their bright red signs and smiling snowman mascot – became ubiquitous in lower-income Chinese cities, offering freshly made fruit drinks, tea drinks, ice cream and ...

Mixue stores -- recognisable by their bright red signs and smiling snowman mascot -- became ubiquitous in lower-income Chinese cities, offering freshly made fruit drinks, tea drinks, ice cream and ...