The calm yet vibrant green of matcha has emerged as the star of this season’s nail trends. Elegant, refreshing, and full of ...

With consumer demand exploding and overseas rivals emerging, matcha tea producers face pressure to protect tradition and ...

In Uji, Japan's historic matcha capital, demand for premium green tea is outpacing supply. As tourists scramble for tins, ...

Matcha, dubbed the 'Gen Z green juice,' is a favorite among girls and influencers, with its vibrant green color trending on ...

Everywhere you look, men are drinking matcha. How the green tea coffee alternative ended up at the center of a gendered debate.

Japan’s green tea tradition is one of refinement, diversity, and deep-rooted cultural significance. With over twenty distinct ...

Much about matcha has been said about matcha on the internet, and by now, it is only evident that matcha has garnered its ...

So, what exactly sets matcha apart from regular green tea? Although both are derived from the same plant, there are several ...

Green tea reigns supreme at a popular cafe in south Sacramento, despite having a somewhat coffee-associated name. Matcha Cafe ...

According to the Cleveland Clinic, matcha has more caffeine than green or black teas and coffee..sanya malhotra, matcha, ...

Tea is one of the world's three major beverages, with over 60 countries and regions producing tea and more than 2 billion people consuming it. Black tea, green tea, or matcha? Which is your cup of tea ...

WE can’t get enough of the green stuff right now – in fact, Caffe Nero stores sell 19 cups of matcha a minute, and Google ...