One of the biggest challenges that marketers face is how to calculate the ROI of a mobile marketing campaign. If you are going to take this challenge on, the key formula you will need to know is the ...

Semify, a leading white-label SEO engine, has launched a new ROI of white-label marketing calculator designed to help ...

If you remember nothing else, remember this: Your CAC (Total Marketing Cost / Total New Customers) is worthless without knowing your CLV ((T x AOV) * AGM) * ALM. Aim for a CLV:CAC ratio of roughly 3:1 ...

To calculate ROI, the formula is straightforward: ROI = (Net Profit / Cost of Investment) x 100. For instance, if a company invests $10,000 in a marketing campaign and earns $15,000 in revenue as ...

Every day, you write blog posts, send tweets, and upload videos to YouTube, among many other marketing tasks. You create all this content, but that's not enough to paint a full picture. What do these ...

Based on a typical monthly SEO investment with Digimax, the return on investment (ROI) for dental SEO often exceeds 500%, ...

Our new guide, 3 Proven Strategies to Unlock 3x ROI with B2B Content Marketing, breaks down the core elements of an effective content marketing approach. Download this free resource to get expert ...