The Capital Region's first Price Chopper store to be rebranded as Market 32 is now operating under that name. The Wilton supermarket became the first local store to receive the new name, first ...

Art Ferro, assistant manager at Price Chopper supermarket on Madison Ave., stamps new prices on coffee cans Oct. 3, 1973, in Albany, N.Y. The original Price Chopper logo is shown in the background.

It’s a decision that seems to have split shoppers in the early going: Price Chopper is getting a new name, Market 32, a reference to the company’s 1932 founding.

Price Chopper’s new Market 32 logo Journal Register Co. SCHENECTADY, N.Y. >> A supermarket chain with several locations in Connecticut announced Tuesday that it will be changing its name and ...

Price Chopper/Market 32 says it has purchased the leases of the five ShopRite stores slated for closure in New York’s Capital Region. The grocery chain says it plans to open the locations in ...

Price Chopper Supermarkets’ Executive Chairman Neil Golub in Market Bistro by Price Chopper Thursday, March 25, 2014 at 873 New Loudon Road Latham, N.Y..