So, what's the fuss about? In a nutshell, BA is changing its loyalty programme to a purely revenue-based system called The British Airways Club, which will launch on April 1st and is 'based on ...

As you probably know, a loyalty program is a system through which online casinos give real-money customers bonuses for their sustained wagering and playing. Although there are some exceptions to ...

Earlier this week British Airways, the UK’s national carrier, announced an overhaul of its loyalty points system. Previously named the ‘Executive Club’, BA’s loyalty programme has been ...

British Airways is overhauling its loyalty program, shifting earning potential to be based on customer spending instead of miles flown. Starting in April 2025, customers will earn one "Tier Point ...