Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

The St. Louis Blues, a franchise long known for its iconic Blue Note logo and clean jersey designs, could possibly look a ...

First, it provided some brand synergy. The NFL’s logo features red, white and blue, so getting those colors into the Super Bowl logo every year was great for branding purposes. Second ...

it's not a bad guess—but the logo colors actually have specific psychological reasons behind them, according to Reader’s Digest. We associate yellow, on the other hand, with happiness ...

Fox Rothschild, Kilpatrick Townsend and Adams & Reese have all undertaken colorful redesigns of websites and logos with the goal of refining their position in the market.

The logo -- which looked to tie into the host city of New Orleans -- happened to feature red and green. You know, just the primary colors of the Chiefs and Eagles. Now, it's hard to really put ...

open image in gallery Kamala Harris’ new campaign logo features the same red, white, and blue color scheme and typeface as the Biden-Harris logo. (Harris for President) But it’s not totally ...

Did you search something on Google today? Did you notice any changes? Google has updated its iconic ‘G’ logo for the first time in almost a decade. The new design replaces the solid red, yellow, green ...

Next year's primary colors are light blue and gold, but the logo also features gold and yellow. The Golden Gate brings red, while there appears to be a purple hue and green for good measure.