If there are any emerging design trends among the initial 2020 campaign logos, it’s the use of words over symbols, and the embrace of color outside of the traditional red, white, and blue.

Monogram logos ... letters—they represent a brand’s essence in a clean, minimalist form. Here’s why they can be incredibly effective: While monogram logos are minimalistic, their design ...

“Too many letters.”Credit...via Chermayeff & Geismar & Haviv Mr. Haviv, 49, is a partner at Chermayeff & Geismar & Haviv, the design studio behind logos for NBC, Mobil and New York ...

The Sub Pop logo earned a spot on the positive list. Here's what they wrote: 13. Hiring graphic artist Lisa Orth to design the logo ... and five letters—is a titan for the ages.

According to analysis of United States Patent and Trademark Office records, 21% of current American logos incorporate a circle of some sort. Virtually all of these, though, add some other design ...

Procter & Gamble very quietly unrolled a new logo this year that adds the sliver of a moon to the P&G letters, design blog Brand New noticed. Landor Associates created the new look, explaining ...

Decades after sending it to design purgatory ... to NASA by Mr. Danne and Mr. Blackburn went far beyond just a four-letter logo. They also put together a compendium of dos and don’ts ...

Corporate logos for gigantic, international culture shifters like Twitter are an even bigger deal. You may remember the 2008 Pepsi rebranding that included a design ideas PDF titled ...