That was the thinking behind the super-hero-like Kool-Aid flavor Incrediberry, which united the flavoring of strawberry and raspberry. It even has its own happy, yet slimy red mascot who seemed to ...

Instacart As the dogs turn a city corner, the Kool-Aid Man bursts through a big glass window, yelling, "Oh yeah!" before joining what now looks like a mascot marathon. An army of Energizer Bunnies ...

The destructive TikTok challenge requires teens mimic the popular Kool-Aid commercials, in which the bright-red drink’s pitcher mascot bursts through walls and fences. The challenge often ...

Five juveniles and an 18-year-old were arrested in New York state this week for running through a homeowners fence as part of the Kool-Aid Man TikTok challenge.

This 2011 file photo shows the Kool-Aid Man, a mascot for the powdered sugar drink product, in the Kool-Aid lounge at the "Spy Kids: All The Time In The World 4D" premiere at the ESPN Zone at L.A ...

Kool-Aid, self-described as the “all-American beverage,” will introduce “Black Cherry Blitz,” its first limited-edition flavor in three years, in the coming days.