7-Eleven made the most of that initial licensing deal with ICEE. The company recorded a not-quite-Grammy-worthy song about the Slurpee in the 1970s and dozens of commercials over the years.

Customers soon came back and asked for more of this ‘special drink’ - and soon, Knedlik built the first Slurpee machine and named his drink invention an ‘ICEE’. When 7-Eleven licensed the ...

DALLAS — Irving-based convenience store chain 7-Eleven is giving us all a free Slurpee on Friday, Jan. 31. The company said it wanted to reward everyone with a sweet treat for making to the end ...

Capturing the nostalgia of the beloved frozen beverage in a fun, beaded ice cream format, the new Mini Melts Slurpee Blue Raz offers consumers a whole new way to enjoy their favorite treat while ...