But for four years, she lived a secret double life, tapping into her inner Southern gentleman energy to dazzle and delight thousands as UT's mascot, Hook 'Em — NOT to be confused with Bevo ...

Texas graduate student breaks down her experience as the Hook ‘Em mascot University of Texas graduate Grace Pohl discusses how she became the school’s mascot, Hook ‘Em, on ‘The Will Cain Show ...

Since then, the university has had more than a dozen Bevos, with the latest iteration being dubbed Bevo XV. The Longhorns' costumed mascot is "Hook ’Em." ...

Watching on the sidelines as the Longhorns face the Ohio State Buckeyes will be Bevo, the program's live mascot. Here is how college football fans reacted to the news that the iconic cow will be ...

While many people would associate the Texas Longhorns with Bevo, the Texas Longhorns cow that is the program's live mascot, Hook 'Em is the name of the costumed character that serves as the mascot ...

Ever wanted to send a video message with the appearance of Texas' mascot Hook 'Em? Well if so, wait no more. The University of Texas and Intel have partnered to bring a Hook 'Em pocket avatar to ...

The "Hook 'em" sign — in which the pinky and index fingers of the right hand are extended and the thumb is crossed over the folded middle fingers — represents the horns of the school's mascot.

Bevo, the live mascot of the University of Texas at Austin, cannot attend the College Football Playoff Chick-fil-A Peach Bowl in Atlanta, according to organizers. The longhorn steer was also ...