Google quietly corrected an ad featuring its chatbot that claimed Gouda made up 60% of the world’s cheese consumption.

Remarketing campaigns can drive significant results when executed effectively. This article explores advanced strategies ...

Google simply cannot escape the drama related to its Super Bowl Sunday ad campaign that is supposed to promote its Gemini AI ...

Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.

Brands for Less' latest campaign, The Agent, offers audiences an inside look at the sourcing process behind the brand.

Google's recent Gemini in Workspace advertisement, set to air in one Super Bowl TV market, is shrouded in controversy.

“We shared that when we feel advertising is big enough, we’ll break it out,” responded CEO David Baszucki. Roblox has ...

Google is introducing significant updates to its Demand Gen campaigns, enhancing targeting capabilities, creative flexibility ...

including new controls over ad placement and enhanced creative tools, while setting a timeline to retire its Video Action Campaigns. These changes highlight Google’s push for advertisers to ...

Earlier this month, the Google Ads industry had a lot of confusion around if and in what cases the Google Ads API accept or ...