Market research provides relevant data to help solve ... A return rate of 3 percent is typical; 5 percent is considered very good. Phone surveys are generally the most cost-effective.

A job with a low stress level, good work/life balance and solid prospects to improve, get promoted and earn a higher salary would make many employees happy. Here's how Market Research Analysts job ...

Canon, a major competitor to Xerox, realized not everyone needed the same copier and brought out different ones to meet different needs. Xerox, through good market research, not only realized that ...