On April 5, a YouTuber known as Gibi ASMR uploaded a surreal track-by-track tribute to Billie Eilish’s debut album, When We All Fall Asleep, Where Do We Go? It’s not your typical YouTube pop ...

And it reveals online creators Gibi and Made in France ASMR, the "ASMRtists" who are pushing the boundaries of creativity. Gibi says that ASMR helps to reduce viewers' anxiety and counter negative ...

In the latter half of the piece, writer Jamie Lauren Keiles goes shopping with Gibi ASMR, one of the most popular ASMR purveyors on YouTube with over 1.8 million subscribers, and they discuss what ...