Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

In fact, a perm might actually be the secret to attaining ... to properly moisturise your hair daily.' 'Coloured hair can definitely get this process done now, thanks to the softer solution ...

Styling your hair is a way to showcase your unique personality. Whether you have the same haircut most of your life or switch up hairstyles every month, your hair plays an important role in ...

The appeal is that you can change your hair texture and thus simplify your daily styling process. But before you impulsively book an appointment to give it a try, doing your research is of utmost ...

Attempting a DIY perm at home can seriously damage your hair if you don't know what you're doing, and potentially even result in chemical burns. If you're interested in getting a perm and curious ...

“Today, the perm is meant to mimic having a permanent salt spray in the hair.” The process of getting a perm can be lengthy. Hair must be shampooed, washed and set in curling rods. A perming ...

When it comes to hair textures best suited for the treatment, anyone with fine ends can get volume and body from a perm; people with medium or thick hair can get texture and shape. What Hair ...

And, to borrow a line from Elle Woods in “Legally Blonde,” each abides by the same cardinal rule: “You are forbidden to wet your hair for at least 24 hours after getting a perm.” ...