Generic and store-brand drugs are just as rigorously tested ... Read next BI Tech Memo An icon in the shape of an angle pointing down.

Most consumers would choose brand-name beverages over generic or store-brand beverages, according to the September 2023 Consumer Food Insights Report. The report further indicates that consumers make ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales ...

The choice between generic and brand-name drugs represents a significant intersection of healthcare quality and affordability, affecting millions of patients nationwide. Recent studies indicate ...

A brand name medication and a generic medication are, by default, essentially the same thing. All the parts of it that give you a benefit are exactly the same. They've undergone the same testing ...

If you're looking to save money at the grocery store, opt for generic brands of these products. Shopping for generic brands can help you save money at the supermarket. Our editors always buy the ...

Generic groceries cost about 40% less than name brands. Producer Kelly and I showed you the savings last summer when we went shopping for the same exact stuff. I bought generic 32 ounces in the car.