With Elmo at the heart of SOFT WINS ... one of On's softest-ever running shoes. Featuring CloudTec Phase® technology, its computer-optimized midsole allows each "cloud" to collapse sequentially ...

The shoe will launch alongside On's spring/summer 2025 run collection of apparel. This latest campaign follows On's Super Bowl commercial that starred Roger Federer alongside Elmo. The spot showed ...

Roger Federer and Elmo from Sesame Street seem to disagree on the letters of the alphabet in a Super Bowl ad for ON running shoes. The lighthearted advertisement shows the tennis legend and Elmo ...