Identifying the right combination of branding and direct response marketing is essential to establishing brand awareness, growing your customer base, and making sales. Together, the two approaches ...

The Direct Marketing Association (DMA ... If they have, now's the time to make your sales pitch. If they haven't, mail them another ASAP. Are you ready to embrace the power of AI with trusted ...

Telemarketing may also be referred to as "telesales" or "inside sales." Telemarketing is the direct marketing of goods or services to potential customers over the telephone or the Internet.